Our Approach to SEO
Our SEO strategy is simple. We provide thorough, ethical and transparent search engine optimization that is not based on third party theory or fad but on our own testing and monitoring search engine reactions to each change made. We’ve done this for the past 8 years so we know what works and what does not work. This strategy has positively and significantly affected our clients’ bottom line, without fail. Each website optimization is tailored to the particular needs and goals of the client and the habits and nuances of their ideal website visitor but the technique is tried and true.
Tim Yow, Owner and SEO Expert
Tim got his start as a freelance web designer, in late 2004. After designing a few client websites and developing some of his own web projects, he came to realize that without the help of search, particularly a Google search, these websites are going virtually unnoticed by the general public. By mid-2005, Tim was spending far more time learning and experimenting with “SEO best practices” than he was actually designing and creating graphics. In under a year, his SEO knowledge landed him a job doing SEO phone tutorials for customers at a major domain registrar and eventually becoming the in-house trainer for all new hires in the online marketing department.
Fast forward to early 2010, Tim had returned to the Detroit area and began a job managing full-service SEO campaigns for various websites in a broad spectrum of industries, with a more “hands-on” SEO development role. During this time, he was able to hone his skills and surpass the accomplishments of the majority of his SEO counterparts, both locally and on a national level.
In March of 2012, Tim was determined to take his expertise, passion and work ethic and leverage it to create YowSeo, a company that isn’t distracted with other web development or marketing offerings but focused, with laser precision, on serving Detroit with the best SEO available in the area. YowSeo is not attempting to be a “one stop shop” for all your website needs. Most often, those shops have strengths in web development, design or social media marketing and offer SEO out of obligation but, as a result, are giving you adequate search engine visibility, not top Google rankings. Tim created YowSeo with the idea of providing ethical and transparent SEO that brings new business to our clients, every time. No guess work. No half-hearted efforts. No mediocre results. Just targeted traffic!
Scott Kloustin, SEO Specialist